Zero By One Sound

Zero By One Sound Studio is focused on telling a story through art and music, and creates something unique for every project. They don’t want to chase the trends, they want to start the trends! The studio provides audio recording, editing, mixing and mastering services for musicians and artists of all genres.

The overall goal of this project was to update the brand for the 2020’s, and set the stage for company growth into video and a larger space. This studio would become the one-stop-shop for musicians and creative companies who need world-class audio production.

Their existing logo was based on the “Explicit Content” tag from store-bought albums in the late 90’s, which was hip at the time, but younger generations may not recognize.

South Jersey’s premier recording facility for creative professionals.
Zero By One tagline

The adjectives used to describe the business include: creative, professional, innovative, modern and artistic.

We wanted to stay within the black and white color scheme, and create a slick and modern logo that would attract new business as well as keep loyal customers. The business and employees need to be recognized as trusted professionals who are artists themselves.